Health-Ade Kombucha Instagram Spring 2020 Campaign

A series of six recipes (three mocktails and three cocktails) I developed, wrote, art directed, styled, shot, and edited for Health-Ade Kombucha's Instagram feed. I worked under the direction of the brand manager to create one still image and one stop motion for each recipe.

The object of the campaign was to create fresh and cheery recipes with accompanying imagery to inspire the Health-Ade community to make these drinks at home. We collaborated with other beverage companies Recess, DISCOVINO, MatchaBar, Four Sigmatic, and The Spirit Guild to create the most delectable concoctions we could dream up.

What I Did:

  • Recipe Development
  • Art Direction
  • Copywriting
  • Styling
  • Photography
  • Editing